Professional Practice
Business Toolkit
In a competitive market, many landscape architecture firms are working to develop and grow their businesses, and ASLA is here to help. ASLA’s Professional Practice Committee has compiled business resources in one place to help you locate the information you need, from ASLA’s Standard Contracts to project management resources and places to seek out new opportunities for business development.
Business Management
SKILL | ED: Business Development, Proposals, and Contracts
A virtual event designed for landscape architecture professionals looking to learn how to build their leadership capacity, add value to their firm, and develop transferable business development skills, SKILL | ED: Business Development, Proposals, and Contracts took place June 2021, and is now viewable on-demand.
SKILL | ED Workshop: Thoughtful Connections and Growing Impact
Join us for a 3-month SKILL | ED workshop series that coaches professionals on how to build business relationships with purpose and intention. The deadline to apply was February 28, 2023, with virtual workshop modules taking place March-May 2023.
Changes to the Paycheck Protection Program: What You Need to Know Before the May 31, 2021 Deadline
Watch this free and ASLA members-only webinar to learn more about assessing your company’s eligibility and required documentation related to both eligibility and use of the federal government’s Paycheck Protection Program (PPP) loan funds.
COVID-19 Business Impact Snapshot
Gain insight into which factors are having the greatest impact on the business operations of ASLA members and how businesses are responding to the crisis. Download report.
Salary Information
PayScale offers information on salaries, bonuses, total compensation, and benefits for landscape architecture positions in the private, public, and academic sectors. General salary information is also available from the Bureau of Labor Statistics and salaries for landscape architecture program graduates just entering the profession may be found in the ASLA Graduating Student Survey results.
QuickBooks for Small Business Owners in Landscape Architecture
Informational webinar on QuickBooks and accounting best practices
for small business owners. Topics include basic QuickBooks Online know-how, project billing, payroll and time tracking, apps, and more. Tips throughout the webinar will offer landscape architects ideas on how
to streamline through the use of this well-known accounting software. You can also review the handout that includes information discussed in the webinar, additional ASLA resources, as well as responses to the questions asked during the webinar.
QuickBooks for Project Management: A Deeper Dive
Follow-up webinar providing more in-depth information on how to track time and reimbursements, project billing, streamlining business financials, and more. The presentation also touches on the CARES Act and accounting tips for the Paycheck Protection Program and Emergency Economic Injury Disaster Loans.
Software Discounts
Members get discounts on landscape architecture and planning software provided by firms such as Keysoft, Land F/X, and Vectorworks. ASLA has also reviewed free and open-source software available to landscape architects, and provided links to download.
Business Quarterly
ASLA's Business Quarterly survey documents landscape architecture firms' quarterly benchmarks on key statistics including billable hours, inquiries, and hiring plans. The survey is not intended to be statistically significant but instead provides a snapshot of the landscape architecture industry.
ASLA Online Learning
ASLA Online Learning offers access to hundreds of Landscape Architecture Continuing Education System™ (LA CES™)-approved webinars, including webinars on the Business of the Business.
JobLink
Firms can search resumes through ASLA’s JobLink, an important recruitment tool. Members save 50 percent on new job ads on JobLink and can post internship ads for FREE. Members also can post their resumes for FREE.
Affinity Partners, Insurance, and Other Discounts
Members can save time and money by using one of ASLA’s many affinity partners covering personal and professional services.
LegaLine Legal Information Service
ASLA members may access practice coach services through AIA Trust's LegaLine service by following the instructions to subscribe exactly as if they were AIA members.
Education Session Guides
ASLA conference speakers create session guides to support their presentation, document the major themes from the session, and serve as a tool for future reference. Links to guides from the 2016-2021 conferences can be found on the Conference on Landscape Architecture webpage, including:
ASLA Codes and Policies
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Project Management
SKILL | ED: Lean Project Delivery in Design and Construction
A virtual course series focused on Lean Project Delivery to help design, document, and build projects on time and on budget, SKILL | ED: Lean Project Delivery in Design and Construction took place June 13-15, 2023, and is now viewable on-demand.
SKILL | ED: Project Management for Landscape Architects
A virtual event designed for landscape architecture professionals looking to learn how to develop core project management plan components to bring you, your clients, and the project team into alignment on resources, milestones, and budget, SKILL | ED: Project Management for Landscape Architects took place June 21-23, 2022, and is now viewable on-demand.
Standard Form Contracts for Professional Services
Standard Form Contracts are a business tool developed to meet the needs of the profession by incorporating up-to-date critical elements of instruments of service. Contracts are tailored for landscape architecture professionals and the clients they serve.
For more information on the structure and use of the ASLA Standard Form Contracts, the importance of a landscape architecture consultant-client contract, the essential elements of a contract, the reasons the contract is needed, and liability issues for landscape architects, see the session guide for ASLA Standard Contract – In Practice.
The Landscape Architect's Guidelines for Construction Contract Administration
The American Society of Landscape Architects has developed these guidelines to assist practitioners in the development of procedures to administer contracts for construction of projects designed by landscape architects.
The Sustainable SITES Initiative® (SITES®)
SITES® is a set of comprehensive, voluntary guidelines together with a rating system that assesses the sustainable design, construction, and maintenance of landscapes. It is used by landscape architects, designers, engineers, architects, developers, policy-makers, and others to guide land design and development.
ASLA Online Learning
ASLA Online Learning offers access to hundreds of Landscape Architecture Continuing Education System™ (LA CES™)-approved webinars, including webinars on project management.
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Business Opportunities
RFQs, Events, and Opportunities
Find business opportunities, design competitions, events, and educational offerings. Explore opportunities.
Conferences for Landscape Architects
Find upcoming conferences of interest to landscape architects, many of which are presented by LA CES™-approved education providers. In addition to opportunities for landscape architects to attend for professional development, conference calls for proposals provide one way for landscape architects to share their expertise and thereby promote their businesses.
FirmFinder
Every landscape architecture firm that employs ASLA members receives a free FirmFinder profile. Create your profile today.
Other Resources
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Additional Resources and Reading
Management / Business Books by ASLA Members
Design Workshop, Inc., Landscape Architecture Documentation Standards: Principles, Guidelines and Best Practices, ASLA 2016 Professional Honor Award.
Leonard J. Hopper, Landscape Architecture Graphic Standards (Hoboken, NJ: Wiley, 2007).
Walter Rogers, The Professional Practice of Landscape Architecture: A Complete Guide to Starting and Running Your Own Firm, 2nd ed. (Hoboken, NJ: Wiley, 2011).
Bruce G. Sharky, Ready, Set, Practice: Elements of Landscape Architecture Professional Practice (Hoboken, NJ: Wiley, 1994).
Owen E. Dell, How to Start a Home-based Landscaping Business, 7th ed. (Lanham, MD: Taylor Trade Publishing, 2015).
Landscape Architecture Magazine
LAM online: Practice category
Got the Job by Jennifer Reut
In the Mix by Wendy Gilmartin
Right Sized by Jennifer Reut
Start Your Engines by Kevan Williams
Other Resources
Landscape Architecture Professional Practice
A bibliographic research guide to UC Berkeley resources in the practice of landscape architecture
AIA Billings Index and Business articles
Housing Economics, National Association of Home Builders
Emerging Trends in Real Estate®, Urban Land Institute
Landscape Architects Occupation Outlook, Bureau of Labor Statistics
Financial Management for Design Professionals: The Path to Profitability by Steve Winter
How to Market Design Consultancy Services: Finding, Winning, Keeping, and Developing Clients by Shan Preddy
The Professional Practice of Landscape Architecture: A Complete Guide to Running and Starting Your Own Firm by Walter Rogers
Risk Management for Design Professionals by William Ramroth
SCORE Association
Business mentoring and education, U.S. Small Business Administration
Social Media in Action: Comprehensive Guide for Architecture, Engineering, Planning, and Environmental Consulting Firms by Amanda Walter and Holly Berkeley
Truby Achievements Business Development Program for Small Firms
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